Privacy Policy

Effective Date: December 2, 2025

This Privacy Policy describes how Lifestyle US (“Lifestyle US”, “we”, “us”, or “our”) collects, uses, and shares information about you when you visit or make a purchase from https://lifestyle-us.com (the “Site”), contact us, or otherwise interact with us.

By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy.

Scope of Policy

This Privacy Policy applies to our main website and all related websites, subdomains, and services operated by us, including but not limited to lifestyle-us.com and any associated subdomains.

1. Who We Are

Lifestyle US operates an online store and related services for home and lifestyle products.

Website: https://lifestyle-us.com
Company: Lifestyle Enterprise
Address: 100 E. Green Drive, High Point, USA
Email: [email protected]

2. Scope of This Policy

This Privacy Policy applies to information we collect:

  • On our Site and through our online store
  • Through email, forms, live chat, and other electronic messages
  • When you create an account, place an order, subscribe to our newsletter, or participate in promotions

This Policy does not apply to third-party websites, services, or applications that may be linked from our Site.

3. Information We Collect

A. Information You Provide Directly

Examples include:

  • Account & contact details: name, email address, billing and shipping address, phone number
  • Order information: products purchased, order history, payment method type (e.g., credit card, PayPal – actual card details are processed by our payment providers)
  • Communications: messages you send us via email, contact forms, chat, or social media
  • Marketing preferences: your choices for newsletters, promotions, and other communications
B. Information Collected Automatically

When you use our Site, we automatically collect certain information, such as:

  • Device and usage data: IP address, browser type, operating system, device identifiers, pages viewed, time and date of visit, referring/exit pages, and clickstream data
  • Cookies and similar technologies: to remember your preferences, keep items in your cart, and analyze how our Site is used

See Section 4 – Cookies & Similar Technologies for more details.

C. Information from Third Parties

We may receive information about you from:

  • Payment processors (e.g., payment status, limited payment details)
  • Analytics and advertising partners (e.g., aggregated usage data, ad performance)
  • Logistics and delivery partners (e.g., shipping updates)
  • Social media platforms, if you interact with our accounts or use social logins (where available)

4. Cookies & Similar Technologies

We use cookies, pixels, and similar technologies to:

  • Keep you logged into your account
  • Remember your cart and preferences
  • Analyze site traffic and improve our content and products
  • Support advertising and retargeting campaigns (where applicable)

You can:

  • Adjust your browser settings to refuse or delete cookies
  • Use any cookie consent tools we provide on the Site
  • Opt out of certain advertising cookies via industry tools (e.g., NAI/DAA opt-out pages in the US)

Disabling cookies may affect some functionality of the Site (for example, keeping items in your cart or staying signed in).

5. How We Use Your Information

We use the information we collect for purposes including:

1. To provide our services
  • Process and fulfill orders, payments, and deliveries
  • Create and manage your account
  • Provide customer support and respond to inquiries
2. To operate and improve the Site
  • Monitor usage, troubleshoot issues, and improve performance
  • Develop new features, products, and services
3. To personalize your experience
  • Show you relevant products, content, and offers
  • Remember your preferences and settings
4. For marketing and communications
  • Send newsletters, promotions, and updates (where permitted by law)
  • Conduct surveys, contests, or special campaigns
5. For security, fraud prevention, and legal compliance
  • Protect our rights, property, and safety, as well as those of our customers and others
  • Detect and prevent fraud, abuse, and unauthorized access
  • Comply with applicable laws, regulations, and legal processes

6. Legal Bases for Processing (EEA/UK Visitors)

While we are a US-based company, if you are located in the European Economic Area (EEA) or United Kingdom (UK), we process your personal data under the following legal bases:

  • Performance of a contract: to process your orders and provide services you request
  • Legitimate interests: to operate, secure, and improve our business and communications
  • Consent: for certain marketing activities and non-essential cookies
  • Legal obligation: where we must comply with applicable laws or lawful requests

You may withdraw your consent at any time where processing is based on consent.

7. How We Share Your Information

We may share your information with:

1. Service providers and vendors

Hosting providers, payment processors, email service providers, analytics providers, logistics/shipping partners, and customer support tools. These third parties are authorized to use your information only as necessary to provide services to us.

2. Advertising & analytics partners

To help us understand site usage and improve our marketing campaigns. Some of this activity may be considered “sharing” for cross-context behavioral advertising under certain state laws (such as California).

3. Business transfers

If we are involved in a merger, acquisition, financing, or sale of all or a portion of our business, your information may be transferred as part of that transaction.

4. Legal and compliance purposes

To comply with legal obligations, respond to governmental or regulatory requests, or protect our rights, privacy, safety, or property and that of others.

We do not sell your personal information for money. However, some of our use of analytics and advertising cookies or similar tools may be considered a “sale” or “sharing” under certain state privacy laws. See Section 8 for your rights and choices.

8. Your Privacy Rights & Choices

Your rights may vary depending on where you live. We outline key rights below.

A. Email & Marketing Preferences

You can:

  • Click “Unsubscribe” at the bottom of our marketing emails
  • Contact us at [email protected] to update your preferences

Please note: We may still send you non-marketing emails, such as order confirmations, shipping notices, or important account notifications.

B. US State Law Rights (e.g. California, Colorado, etc.)

If you are a resident of certain US states, you may have rights including:

  • Right to know/access: to request information about the categories and specific pieces of personal information we have collected about you.
  • Right to delete: to request that we delete personal information we have collected, subject to legal exceptions.
  • Right to correct: to request correction of inaccurate personal information.
  • Right to opt out of sale or sharing: to opt out of certain transfers of your data that may be considered a “sale” or “sharing” under state law.
  • Right to non-discrimination: we will not discriminate against you for exercising your privacy rights.

To exercise these rights, please contact us at [email protected] with the subject line “Privacy Request” and indicate:

  • The type of request (access, delete, correct, opt out)
  • Sufficient information to verify your identity (e.g., email associated with your account or recent order information)

If your state law allows, you may also appoint an authorized agent to submit requests on your behalf. We may need to verify both you and your agent.

We may provide a “Do Not Sell or Share My Personal Information” link on our Site if/when required by law.

C. EEA/UK Privacy Rights

If you are located in the EEA/UK, you may have the right to:

  • Access your personal data
  • Request rectification or erasure
  • Restrict or object to processing
  • Data portability
  • Withdraw consent (where processing is based on consent)
  • Lodge a complaint with your local data protection authority

You can exercise these rights by contacting us at [email protected].

9. Data Retention

We retain your personal information only for as long as necessary to:

  • Provide the services and products you requested
  • Fulfill the purposes described in this Privacy Policy
  • Comply with legal, tax, and accounting obligations
  • Resolve disputes and enforce our agreements

When we no longer need your information, we will delete or anonymize it, subject to technical and legal limitations.

10. Security

We use reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, or alteration.

However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

11. Children’s Privacy

Our Site is not directed to children under 13 (or under 16 in some jurisdictions), and we do not knowingly collect personal information from children.

If you believe that a child has provided us with personal information, please contact us at [email protected], and we will take steps to delete such information as required by law.

12. International Data Transfers

We are a US-based business. If you access our Site from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers are located.

These countries may have data protection laws that differ from those in your country. Where required, we will take appropriate measures (such as contractual safeguards) to protect your information.

13. Third-Party Websites & Services

Our Site may contain links to third-party websites, plugins, or services (for example, payment platforms, social media, shipping providers).

We are not responsible for the privacy practices or the content of those third parties. We recommend that you review their privacy policies before providing any personal information.

14. “Do Not Track” & Global Privacy Control

Some browsers offer a “Do Not Track” (“DNT”) signal or Global Privacy Control (“GPC”). Our Site does not currently respond to DNT signals, but we will treat GPC signals as an opt-out request where required by applicable law.

You can still exercise your privacy rights and opt-out options as described in Section 8.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements.

When we do, we will:

  • Update the “Effective Date” at the top of this page
  • Post the revised policy on our Site

In some cases, we may provide additional notice (for example, via email or a prominent notice on the Site).

Your continued use of the Site after changes have been posted constitutes your acceptance of the updated Privacy Policy.

16. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Lifestyle Enterprise
100 E. Green Drive, High Point, USA
Email: [email protected]

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